Nope. Always be branding.
I keep a box full of ideas and inspiration - scraps from magazines and catalogs, snips from direct mail, and items from packaging. Behold ...
Avoiding the selly-sell is hard, but few retailers (online or brick-and-mortar) take advantage of every selling opportunity by branding, branding, branding like Bauble Bar.
Dynamic design duo, Robert and Cortney Novogratz recently announced that they have teamed up with retailer juggernaut Walmart for an accessible and affordable line of home decor and furnishings. For years, Target has held the vaunted position of retailer-of-choice for popular and well-regarded home and fashion designers, but its top spot may be slipping with recent misses with Nate Burkus, while Kohl's has had huge success with Vera Wang, and JCPenney's partnership with Jonathan Adler has been a boon to the struggling retailer. The couple has received quite a lot of backlash since it was announced last week, and they responded with this:
Will the Novogratz be able to raise the company's EQ?
A very smart friend of mine who happens to be an HR guru has always said about jobs, "it's not about the money." When I first heard this 15+ years ago, I thought, "Well, sure it is." But in time - working for companies or clients that pay well but the work or work-life may not be fulfilling, as well as managing people and being managed as well, I now totally understand her point. Sure, we need enough to pay the bills, buy groceries and clothes, and take an annual vacation, but your job is so much more than a paycheck, or as it states in this article in Fast Company, "we're not whales, we're not pigeons." As humans, we all need more. What is important? Get in touch with your "why" and find value in the things you hate, among other suggestions. Read more here: http://bit.ly/1rGYOyD
... there are plenty of arguments against the morning meeting. Before you make it your default option, consider these factors ...